"When everything turns to ash,
something remains.
Not what you were.
But what the fire could never reach.
From endings,
new ground is formed.
And from that ground,
we rise..."
There are moments in life when it feels like everything has fallen apart. I've come to believe those moments aren't always the end of something. Sometimes they're the beginning of something we couldn't have imagined before.
That's what inspired Phoenix. The layered surface is shaped by the idea that even after fire has changed a landscape, something new slowly begins to grow.
It reminds us that loss is rarely an ending. More than that, endings are the birth of new beginnings.
